Britain is undoubtedly a nation of tea and coffee lovers. Indeed, recent research has revealed that we drink as many as 95 million cups of coffee and a whopping 165 million cups of tea every single day. That’s a lot of hot beverages!
While a steaming hot cup of chai or Joe was traditionally enjoyed in the home or perhaps at the office, the increasingly mobile state of the modern world means that people are now often getting their caffeine fix on the go. The ability to work remotely is a common facet of many of today’s jobs, while the busy pace of our day-to-day routine means that we often can’t find the time to sit down and enjoy a mug of our preferred pick-me-up as we might like. What’s more, growing concerns around environmentalism and sustainability of using disposable takeaway coffee cups means that a travel mug is fast-becoming a must-have accessory for the eco-conscious consumer.
What makes travel mugs so impactful for promotion?
This perfect storm of circumstances creates the ideal climate for your business to provide its customers (both existing and prospective ones) with a tool that they’re likely to use in their daily lives and achieve optimal brand exposure, all in one fell swoop. As such an in-demand product that appeals to consumers on a variety of different levels, it’s a marketer’s dream item. Therefore, a good quality travel mug with your company logo or slogan emblazoned on its side serves a triple purpose, besides its primary function of transporting hot fluids.
Why should you create printed travel mugs?
Firstly, it’ll encourage its owner to reflect favourably on your enterprise, since you have provided them with the means to satisfy a need in their daily routine.
Secondly, it’ll establish your firm as one which prioritises the environment and follows sustainable practices by supporting those who favour reusable travel mugs over single-use takeaway cups.
And finally, it’ll act as a mobile billboard bearing the name of your company, which will attract attention everywhere it goes on an indefinite basis.
You can’t put a price on that kind of ad space, but if you could, it would be far less affordable than the costs of acquiring branded travel mugs and distributing them at trade shows, business conferences and other corporate events.
Great for Promoting your Business
As well as capitalising upon the flurry of activity at events like these, branded travel mugs are a versatile enough giveaway to work in a variety of other situations, as well. You might want to give them out to your employees as a token of your appreciation for the hard work they have put in for you, which will not only help to forge a connection between the individual and their place of work, but also underline those green credentials we mentioned earlier. Alternatively, you could send them to valued clients to show them how much their custom means to you, increasing the chances they may recommend your services to a friend or colleague. Since they’re such a widely-used product across all cross-sections of society, the possibilities of promotional travel mugs are virtually limitless.
Convenience and support from the leaders in custom mug printing
At Garment Printing, we have a wealth of experience in designing and printing travel mugs to suit all occasions and circumstances.
From a plain portable flask to a more intricately designed travel mug, we have the ability to adorn your item with any design you like, no matter how complicated or delicate it is. That’s because we use top-of-the-range printing techniques to achieve a beautiful finished product that is guaranteed to communicate your message and turn heads in the process.
Our travel mugs are not just a pretty face, though. We use only the highest quality materials in their makeup to ensure that you receive a product that you’ll be proud to associate your brand with.
Not only that, but the longevity of the items manufactured by Garment Printing is so reliable that your promotional giveaway is sure to endure for many moons to come, gaining you significant advertising mileage without any further financial outlay. As a mobile and durable form of marketing, it’s the gift that just keeps on giving!
We take the utmost care at every stage of the process, from design and manufacturing to packaging and transportation, to ensure that you get the product you need at the price you want. Our distribution service offers attractive rates for delivery direct to your door, minimising the fuss and hassle involved in placing an order. Need we say more? Take the first step in boosting your company’s brand by getting in touch with one of our experienced staff today. We’re waiting to hear from you.
